Assistant Professor
QualificationPh.D Marketing University of Leeds, UK
SpecializationThe effect of cognitive-affective interplay on volunteerism
List of Authors | Title | Journal | Year | ImpactFactor | Category |
---|---|---|---|---|---|
Abdul Samad Dahri, Madiha RIAZ, Shaheera Amin And Muhammad Waseem | Effect of Strategic Leadership on Organizational Performance through Knowledge Management | Journal of managerial Sciences. Volume. 13, Number. 3 | |||
Shaheera Amin, Syeda Shawana Mahasan. | Difference between Consumer preferences to Choose between the Traditional Retailing and Modern Retailing”. | Journal of Business & Retail Management Research (JBRMR). Volume 14, Issue 1 October 2019 | |||
Ammara Saleem, Javed Iqbal, Moeed Ahmad Sandhu, Shaheera Amin | Impact of Empowerment & Emotional Labor on Teacher’s Work Engagement: A Moderating Role of Job Experience | Review of Economics and Development Studies Volume . 4: No.2,December 2018 | |||
Javed Iqbal, Moeed Ahmad Sandhu, Shaheera Amin, Alia Manzoor | Portfolio Selection and Optimization through Neural Networks and Markowitz Model: A Case of Pakistan Stock Exchange Listed Companies | Review of Economics and Development Studies .Volume 5: No. 1, | |||
Shaheera Amin, et al. (2018). | Significance of social media brand communication in creating brand awareness. | Paradigms, 13 (01). | |||
Shaheera Amin, S., Mahasan, S. S., & Khan, F. N. | Measuring the Effect of Knowledge management Process on Employees’ performance: An Investigative Study of Bank in Pakistan. | International Journal of Management Sciences, 03(07), 497-508. | |||
Shaheera, Amin, Mahasan, S. S., & Khan, F. N. (2014). | Impact of Collaborative Practices on Operational Performance of Firm: Case Study of Automotive Industry of Pakistan. | Middle-East Journal of Scientific Research, 19(5), 661-668. | |||
Tayyaba, Naveed, T., Amin, S., Mahasan, S. S., & Khan, F. N.. | Emotional Intelligence and its Relationship with Leadership Styles among Bank Executives | Indian Streams Research Journal, 04(10). | |||
Shaheera, Amin, S., Mahasan, S. S., & Khan, F. N.).). | The Capacity of the Semiotics Approach For Making Sense of the Use of Stereotypes Used in Advertisements. | Golden Research Thoughts, 03(09 | |||
Shaheera, Amin, &Mahasan, S. S. | Relationship between consumers perceived risks and consumer trust: a study of Sainsbury store. | Middle-East Journal of Scientific Research, 19(19), 647-655. | |||
Shaheera, Amin, S., & Mahasan, S. S. | Conceptualization of Volunteers’ Attitude Development: An Internal Marketing Imperative | Middle-East Journal of Scientific Research, 18(9), 1224-1230. | |||
Dr. Shaheera Amin | An Empirical Study to Investigate the Role of Social Media to Promote Sustainability among Service providing Organizations of Pakistan | International Journal of Business and Economics Affairs | |||
Dr, Shaheera Amin | Role of Internal Marketing for Engaging Employees to Bring Sustainability in the Organization: Evidence from Telecom Sector of Pakistan | International Journal of Business and Economics Affairs |